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  • Brand Spotlight: Pilot Athletic

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    Brand Spotlight: Pilot Athletic

    What's the most popular tee at Hyperluxe? Without a doubt, the range of singlets and tees from Australian brand, Pilot Athletic! The ultimate sportsluxe tee, modelled here by Madi, these constantly sell out - we recommend them to everyone!Founded by Natalie Lane in 2012, Pilot Athletic offers shoppers premium sportswear that effortlessly takes you from workout to the rest of your day. As versatile as her Pilot Athletic range, Natalie has filled a number of different roles throughout her career, from personal trainer to marketing manager, and now successful entrepreneur. Did we mention she's also a licensed pilot?Natalie recently took some time out to have a chat with us, talking Pilot Athletic and answering some Quick Q's!Tell us a bit about Pilot Athletic...1. What kind of girl is the Pilot Athletic shopper? She knows what she wants and she knows how to get it! Empowered by her own self-belief, the Pilot woman is sophisticated and fashion-savvy, always working always playing.  She is driven to succeed and lives a dynamic fulfilled life so she needs a wardrobe that reflects her sense of style and supports her busy lifestyle.2. What is the must-have Pilot Athletic piece of the latest collection? Our Florence Puffer Trench has...

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