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  • INTRODUCING OUR NEW BRANDS!

    0 comments / Posted on by Aimee Robinson

    INTRODUCING OUR NEW BRANDS!

    Say hello to the new brands on our HyperLuxe shelves! The latest additions to the fam combine our favourite Australian activewear, leisurewear and staple pieces and we know you’ll love them as much as we do! First up is Australian activewear brand, Madison the Label! There really is no better way to take comfort wear from your couch to the streets. The Jaida Tank in khaki or camel pairs perfectly with the Madison the Label Embossed Sweaters for those chillier days and nights. These pieces transition into your spring wardrobe seamlessly… wear the Jaida Tank on a night out with black jeans and heels or the Embossed Sweater to coffee with a denim skirt and white kicks. Providing the ultimate combo of comfy and cute, SNDYS the Label is an Australian activewear brand that personifies all those lazy Sunday feels. Throw on the Luxe Sweatpants and matching Luxe Fleece Crew Sweater for a cozy morning in or if a weekend brunch is more your style, match the sweatpants with the SNDYS the Label Sheerer Bodysuit and chunky sneakers for that 90s sporty chic look (hello Sporty Spice!) You could even wear these pieces on a dinner date! The bodysuit looks...

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  • Top 10 Winter Activewear Must Haves to beat the chill

    0 comments / Posted on by Aimee Robinson

    Top 10 Winter Activewear Must Haves to beat the chill

    Although we are blessed with beautiful Winters here in Australia, we are really starting to feel those cooler days and even cooler nights! We’ve rounded up a list of our top 10 must haves to add to your Winter activewear wardrobe! We’ve just started stocking Australian activewear brand, LA Black and the Sable Tights in grey are quite possibly our new faves! A high waisted style with quick dry fabric and four way stretch for complete freedom in movement. We are also crushing on the cool neutral light grey colour!   Another piece from LA Black is the Cropped Pullover in beige. Super cute high neck ribbed collar to protect your chest from the cold wind... and it’s 100% cotton, so it feels soft and cozy on the skin!   Ragdoll LA Vintage Sweatshirt in Hot Pink is the statement sweat you NEED! How cute is this colour?! This is the ultimate ‘borrowed-from-the-boys’ fit with a classic crew neck. Work it back with the matching joggers for an epic sweat suit. Jac + Mooki Jade Sweat in sage tie dye has the coolest ribbed cuffs around the wrist. The perfect piece to pair with tights or jeans for a casual...

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  • Sartorial style nod to our noughties style icons the Spice Girls!

    0 comments / Posted on by HyperLuxe Activewear

    Sartorial style nod to our noughties style icons the Spice Girls!

    We’ve been noticing 90s nostalgia in a lot of styling recently and we aren’t mad about it! In fact, in the new world order we find ourselves opting for slightly elevated knock-about-the-house outfits almost everyday. We’re coining the look “comfy sporty 90’s chic”!  Deny it all you want but we know everybody loves a bit of the Spice Girls and who better to inspire our 90s style session! ‘If you wanna be’ looking cute in some of our favourite new HyperLuxe activewear arrivals, here are our top Spice Girls style tips. ANIMAL PRINT (AKA Scary Spice) Scary Spice was bold and fearless in her style... she made bright colours and daring prints iconic and for that, we thank her! We are obsessed with our new Ragdoll LA Oversized Sweatshirt in brown leopard - daring without the scary! If this is too bold (but trust us, it’s not - it’s fierce!) you can add a more subtle print to your look with our Hi Ho Silver changeable bag straps. We’re crushing on the Animal Blush print! NAVY COLOUR POP (AKA Ginger Spice)  We just have to give a nod to Ginger’s Union Jack dress from their 1997 Brit Awards performance… I-CON-IC! The...

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  • From AM To PM

    0 comments / Posted on by HyperLuxe Activewear

    From AM To PM

    A survival guide to looking effortlessly chic in your activewear As women (and men) of the modern day, we manage to compile so many elements into one day. From the 6 am workout, kids drop off, work, pick up, cooking to cleaning - it’s not often we have the time to outfit change for each occasion! Here are some hot tips about how to be effortlessly chic in your activewear whilst being comfortable enough to tackle what the day throws at you.   We know managing the household in the mornings are tough, especially if you have kids, making the trivial task of what to wear to the gym more difficult than ever. To start, throw on a basic tank such as the Upside Muscle Tank. This tank is a best seller for us and is so because of its signature logo and soft 100% cotton material. The Muscle tank has low armholes which allows for maximum mobility perfect for training or reaching for that morning coffee. Secondly, you can never go wrong with a pair of activewear tights. As our top half is basic, and doesn’t have any colour, a star piece to your effortlessly active ensemble is the...

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  • Brand Spotlight: Pilot Athletic

    0 comments / Posted on by HyperLuxe Activewear

    Brand Spotlight: Pilot Athletic

    What's the most popular tee at Hyperluxe? Without a doubt, the range of singlets and tees from Australian brand, Pilot Athletic! The ultimate sportsluxe tee, modelled here by Madi, these constantly sell out - we recommend them to everyone!Founded by Natalie Lane in 2012, Pilot Athletic offers shoppers premium sportswear that effortlessly takes you from workout to the rest of your day. As versatile as her Pilot Athletic range, Natalie has filled a number of different roles throughout her career, from personal trainer to marketing manager, and now successful entrepreneur. Did we mention she's also a licensed pilot?Natalie recently took some time out to have a chat with us, talking Pilot Athletic and answering some Quick Q's!Tell us a bit about Pilot Athletic...1. What kind of girl is the Pilot Athletic shopper? She knows what she wants and she knows how to get it! Empowered by her own self-belief, the Pilot woman is sophisticated and fashion-savvy, always working always playing.  She is driven to succeed and lives a dynamic fulfilled life so she needs a wardrobe that reflects her sense of style and supports her busy lifestyle.2. What is the must-have Pilot Athletic piece of the latest collection? Our Florence Puffer Trench has...

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