Brand Spotlight: Varley

Brand Spotlight: Varley

Leading the pack in athleisure style, we cannot get enough of Varley and their polished, functional pieces that offer comfort and freedom of movement without compromising on some serious sports glam vibes.

We love Varley because of their attention grabbing prints, every time we do the North Beach to Trigg Coastal walk we get stopped and asked where our tights or tops are from and more often than not, they’re Varley! Our current fave pieces include Mercury Marble Tight, Montana Crop in Mercury Marble and Dewey Sweat in white.

We chatted to London-native Lara, who founded Varley in 2013 with her husband Ben, and has since expanded the brand to Los Angeles and beyond with stockists, including HyperLuxe, located around the globe.

Tell us about Varley:

1. What kind of girl is the Varley shopper?
The Varley woman is many things, but she is always confident and stylish. 

2. What is the must-have Varley piece of the latest collection?
The must have piece has to be the amazing Palms Tights - as seen below on Gigi Hadid! (**Palms Tights coming soon to HyperLuxe - stay tuned!)

3. How would you describe Varley in one sentence?
European elegance meets Cali (fornian) chic!

Quick Q's:

Smoothie or matcha latte? 
Neither – give me a strong flat white!

Sunset yoga or morning run?
Morning run.

Online shopping or head into your favourite store?

Favourite workout track?
Layo & Bushwhacka – Love Story Remix 

I'm happiest when….
I’m walking my dog with my son and husband. 

When I'm feeling uninspired I... 
Hit the gym! 

Shop the Varley range here.


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